India Bartender Week Handshake Grant
India Bartender Week (IBW) debuts from February 20-27, 2025, with a game-changing initiative, the Handshake Grant. Co-founded by Vikram Achanta, Minakshi Singh, and Yangdup Lama, this grant offers travel and accommodation support to 100 bartenders, promoting inclusivity, gender diversity, and regional representation at the India Bar Summit in New Delhi.
India Bartender Week Handshake Grant
The Handshake Grant is the first of its kind in India, aiming to break barriers for aspiring bartenders. Designed to level the playing field, it supports bartenders aged 18-30 with at least one year of professional experience. By easing logistical burdens, IBW ensures that emerging talent from remote areas can join this pivotal industry event.
Applicants must submit a cocktail reel to demonstrate their mixology skills and creativity. Social media engagement is also a focus, aligning with industry trends where bartenders are increasingly building personal brands online. Selected candidates will represent a mix of technical skill, creativity, and regional diversity.
“Accessibility is key,” said co-founder Vikram Achanta. “We want deserving candidates from every corner of India, emphasizing gender diversity.” This initiative signals a commitment to showcasing talent across India’s varied regions while fostering a more inclusive mixology culture.
Industry Impact:
The event comes at a time when India’s bar scene is rapidly growing, with increasing recognition of regional cocktails and local ingredients. By investing in grassroots talent, IBW is setting a precedent for sustainable growth and innovation in the hospitality industry.
With the Handshake Grant, IBW isn’t just hosting an event—it’s shaping the future of bartending in India. Applications are now open. Don’t miss the chance to shake up your career and be part of this transformative journey! Visit the official IBW website for more details.
